CEIR Board Members and Committee Secretaries

 

Pascal Vinzio is VP for External Affairs at KSB Group (valves and pumps). He graduated as an engineer from the Ecole Nationale Supérieure d'Arts et Métiers and from the Ecole Supérieure d’Electricité (Supelec) in France. He started his career at SAGEM and then joined KSB in 1991 to manage different activities and departments (Method and Industrialisation for valves, Research & Development for pumps) and subsequently became worldwide manager for Research & Development and then for Innovation for the Group. He is First Vice-President of Evolis (French association) and he is deeply involved in work with FIM, CETIM, LRCCP, GIFEN, Europump, UNM and CEN with different chairs and presidencies in these entities in France and in Europe.

 

 

Tom Reynolds is Chief Executive of the Bathroom Manufacturers Association (BMA), a trade body with over 50 corporate members producing the majority of the branded bathroom fixtures and fittings supplied to the UK market. The association focuses heavily on product compliance and all aspects of sustainability. Before joining the BMA in 2019, Tom was Commercial & Public Affairs Director at the British Ceramic Confederation where he had a particular interest in international trade policy. Prior to entering the world of trade associations Tom worked as a journalist and producer in trade media and started his career as a parliamentary aide. He is an alumnus of Keele University, holding an honours degree in Law and Politics and an MRes in Environmental Politics. 

 

 

 

Nurdan Yücel is a member of the Board of Samsun Makina Sanayi A. S of Aydiner Group. Her experience is with two members of the group, Samsun Makina Sanayi A.S. (known as SMS) and Layne Bowler A.S., both having more than 50 years of history in Turkey as the main manufacturers of DI pipes, fittings, valves and engineering pumps. She has been a member of the board of POMSAD (Turkish Pump and Valve Manufacturers’ Association) since 2008 and currently she is the President of POMSAD. She is a chemical engineer who graduated from METU (Middle East Technical University). She has an MSc degree in manufacturing systems from Nottingham University and PhD  on corrosion performance.

 

 

Chairman and Managing Director of Caleffi S.p.A., founded by his father in 1961, Marco has been in the family business since the early 80s, where he has matured and acquired all the technical and management skills necessary to ensure company continuity, also thanks to the support and experience of his uncle Dante Bonini. He has acquired more than 30 years of experience in the HVAC sector, not only in Italy. He believes in product innovation and in the need to invest in research into plant engineering solutions that can guarantee real energy savings. He has always promoted and supported internationalisation ventures. He is Chairman of PRESSCO SpA, a company in the group that specialises in the hot forming and machining of brass items. He is also Chairman of RDZ, a leading Italian company in radiant heating systems. Since February 2014 he has been a Council Member of AVR, the Italian Valve and Fitting Manufacturers Association. He became a Board Member of CEIR in 2015. He is a good skier, occasionally plays golf and is a fan of motor-cycling. He is particularly fond of travelling, often abroad for professional reasons. In the private sphere, he is more and more attracted by the United States.

 

Elena Fernandez is the Managing Director of FLUIDEX, the Spanish Association of Fluid Handling Equipment Exporters. She has over 20 years of experience in developing business opportunities for the process industry, both in digital and in-person environments.  Her mission is to help FLUIDEX members grow their international presence and competitiveness in sectors such as energy, hydrogen, oil and gas, petrochemical and chemical, water and wastewater, mining, and paper industry.

 

 

Bengt Henricson represents VVS Fabrikanternas Råd, where he is working with issues relevant to Svensk Armaturindustri (Valves & Fittings of Sweden). The association consists of 100 leading manufacturing companies selling products and materials in Sweden and on international markets. Bengt is a Construction Engineer with a Degree of Master of Science in Business and Economics from Stockholm University. He has a broad industry experience, as a project leader at Skanska followed by a business career in pharmaceuticals and telecommunication. Previous to the current employment he worked as a Senior Marketing Manager at Ericsson and a Senior Market Analyst and partner at Prognoscentret AB developing activity forecasts and analysing trends in various segments of the construction industry. Bengt represented Sweden in the Euroconstruct network for 15 years. 

 

President, URS Verband, Switzerland

 

 

Senior Advisor, The Association of Finnish Technical Traders

 

 

Carlos Velázquez is the Sustainability Director of Roca Group. He was born in 1969 in Barcelona, Spain. After getting his degree in Economics and Business Administration at the UAB, he began working at the international audit group, Price Waterhouse Coopers (PWC). After two years as an auditor of PWC, he joined Roca Group.

Carlos Velazquez has worked for Roca during more than twenty-five years and during all this time he has held different positions in several countries: Internal Auditor in the headquarters (Barcelona), Controller in Roca Maroc (Morocco), Administrative Director of Roca Torneiras (Portugal) and CFO in the subsidiary of the Roca Group in the USA. Later, after three years in the USA, he came back to Barcelona to lead the Corporate Controlling Department until he was transferred to Bulgaria in 2005 as Managing Director of Roca Bulgaria, from where he returned to the headquarters in Barcelona in 2008, to lead the creation and further development of the Corporate Marketing Department of the Roca Group until the end of 2019, when he took the position of Director of Sustainability of the Roca Group. In addition to his responsibilities in Roca and the CEIR Presidency, Carlos Velazquez is a member of the Board of Trustees of the We Are Water Foundation, Patron of the Barcelona School of Design and Engineering (ELISAVA) and Chairman of the European Bathroom Forum (EBF).

 

 

TIMO KOPKA

Sanitary Valves (SAN) Technical Committee Chair

Timo Kopka, is Head of Product Certifications and Standards of ROCA Group, Chairman of CEIR SAN TC and Convenor of CEN/TC 164 WG8.

He has studied Mechanical Engineering with a specialization in Material Science at the Technical University Brunswick, Germany. He has served as International Approval Manager at Laufen from 2020 to 2023 and he was worked as a Patent Engineer at Bosch in Switzerland and as Team Leader for Certifications at Franke/KWC.  Since 2016 he is participating as an expert in several standardization committees, water saving schemes and is a board member of the Unified Water Label Association (UWLA).

 

 

Ugo Pettinaroli has more than 40 years of experience in the valve industry. He is the President of AVR, the Italian Valve Manufacturers Association. After graduating from Arona business school, he entered the Bocconi University of Milan to study economics and marketing. He is CEO of the Pettinaroli group at the Italian headquarters and is currently Chairman of Jomar/Pettinaroli North America in the USA, Chairman of Pettinaroli Denmark and President of Pettinaroli Switzerland. His main hobbies are reading and travelling. His passions are walking and cross-country skiing. He has been an active member of the Borgomanero Arona 2030 district Rotary Club, responsible for the Rotary Foundation Commission.  He has been CEIR Marketing Committee Chairman since 2011.

 

Lorenzo Maurizio Ferrero is the Fluid equipments Manager of EVOLIS and Technical secretary of CEIR & EUROPUMP.  Lorenzo Maurizio, a materials engineer, started his career in France when the Politecnico di Torino gave him the opportunity to take part in the Erasmus project. This experience led him to Saint Gobain, where he started working in scientific research and innovation. Within this group, he discovered the importance of regulatory affairs and became familiar with the challenges of sustainable construction, particularly the circular economy. These areas quickly became the core of his responsibilities at Lapeyre and Placoplatre. In 2018, Lorenzo joined the Fédération des Industries Mécaniques, broadening the scope of his mission to defend the interests of the French mechanical engineering industry. His role included promoting FIM's positions to the various standardisation committees, national ministries and the European Commission.

 

 

Secretary General AVR – Italian Taps & Valves Association

Director External & International Relations - ANIMA