Orgalim presents its new brand identity
On 21 January, Orgalime became Orgalim – Europe’s Technology Industries – as the association presented its new brand identity, building on a heritage of over 64 years engaging with EU policymakers on behalf of its members. As trends like AI, digitalisation and sustainability transform our lives, Orgalim believes that Europe’s technologies industries are ideally placed to be enabling and empowering forces, both within Europe and on a global stage. “Our updated name and brand identity will help us reinforce our ability to shape a future that’s good for our industries, for our society and for Europe,” commented Director General Malte Lohan.
21 January also saw the launch of Orgalim’s new website – www.orgalim.eu – designed as a platform to advance critical dialogue within Europe on trends and issues that matter to business, the economy and society. www.orgalim.eu is the place where industry, policymakers and civil society can share experiences, learn from each other and have specialised access to a large and rich digital repository of papers and reports on policy topics central to Europe’s technology industries.
A complete toolkit with the main brand assets can be found here.
Today, as in the past, Orgalim aspires to shape a future that’s good: working with policymakers to strengthen the technology industries’ growth and global leadership, maximise their contribution to Europe’s economy and society, and foster a new relationship of trust between businesses and citizens.
CEIR, as a member of Orgalim, is pleased and excited to be part of this change looking at the future.